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History & philosophy

XROC Hero Lava

How it all began



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Founding of Robert Auer Kunststofftechnik in Kraiburg am Inn. At this time, products were produced and marketed exclusively for the horticulture industry. The shrub box was the first plastic box offered in the product range in 1991.

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Shortly thereafter, production of thin-wall food pails began. In 1994, the classic “Euro container” became the first industrial box following development of the shrub box. The high-volume production of bottle crates in 2003 was a key driver of the company’s growth. Investments could then be made in the production of new products.

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In the following years, the product range constantly expanded and existing products were developed further. Since 2008, AUER Packaging has also expanded internationally. In recent years, subsidiaries have opened in Switzerland, Poland, the Netherlands, Spain, and the United Kingdom.

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AUER Packaging bought the technology park in Amerang in 2014. A large number of remodelling and construction projects have been conducted on this approximately 50,000 square-metre site since then.

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With the opening of a second production hall, the company now has more than 3,000 square metres of production capacity with seven injection moulding machines.

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Construction preparations are currently under way for a new logistics centre and a third production hall.

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The new line of protective cases is launched with its own brand name: XROC. This is a first for the company.

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The new XROC:
Ready to go to extremes.

Like all Auer products, this product line’s protective cases are easy to use and meet “Made in Germany” quality levels.

The premium-quality case system can be used wherever goods and equipment need to be transported and stored safely, for example fragile electronics and highly valuable equipment of any nature used in industry, the service sector and people’s private lives (photography and IT equipment, etc.).

XROC Hero Lava

Quality.

Made in Germany. Around 35 million high-quality plastic products are manufactured each year at five sites across Germany.

Reliability.

Using only the latest manufacturing methods and flawless materials, our products are of a consistently high quality.

Modernity.

The latest production facilities, innovative developments and special designs set our products apart.

Flexibility.

We fine-tune our products according to customer requirements and adapt them to your needs through the use of special colours or customised printing.